Hey! Thanks for dropping by my website.

I personally find bios a lot easier to read when they’re in an FAQ format so I hope you enjoy the Q&A between myself and myself below.

Who are you?
I’m a Holistic Nutritionist from Toronto, Canada (currently based out of Dubai) and my official title is a Certified Nutritional Practitioner (CNP). I received my diploma in Applied Holistic Nutrition from the Institute of Holistic Nutrition. Prior to entering the world of nutrition, I worked in the advertising industry and received my BBA at the Schulich School of Business, at York University in Toronto.

Holistic Nutritionists work with clients to figure out the root cause behind their health concerns, instead of providing a quick fix. Our approach is entirely education-oriented and hands-on, by showing clients how they can use food, lifestyle changes and/or supplements to create optimal health.

What do you do?
I’m a coach and an educator. I love helping people take charge of their health and make a sustainable lifestyle change in baby steps, whether it’s through one-on-one sessions, workshops or writing books.

Who do you work with for one on ones?
I work with anyone who is ready to commit to a sustainable lifestyle change that leads to more confidence, vibrance and happiness in the long-run! I will not work with anyone looking for a magic pill, a rapid weight loss plan or someone not willing to put in the work! You get out what you put in, and if you give it your all we will have a BLAST and you will love how your body feels each day.

Why shouldn’t I just download a free meal plan off the web? Or listen to my personal trainer’s advice?
Here’s the reality when it comes to free meal plans: 1) the recipes are typically boring e.g. chicken and salad; 2) they don’t come with a coach to hold you accountable; 3) they’re not individualized so the diet may be completely wrong for your body type, your symptoms, your health conditions, your schedule, your dietary restrictions, your preferences…you could end up causing more harm than good.

As for personal trainers, while I have immense respect for what they do, I don’t think they should be handing out nutrition programs unless they are a nutritionist as well. It would be like me handing a client a workout I made up because it works for me. They are not educated in or equipped to provide dietary recommendations that are based on your unique needs and biochemistry.

The thing is, I’m not sure you understand JUST how crazy my life is. You’re a nutritionist drinking kale smoothies all day, we’re not the same.
Lucky for you, once upon a time I was an Account Exec at a big ad agency. That meant constantly being on a deadline, being triple-booked in meetings, eating at my desk, birthday cupcakes/leftover bagels/pizza everywhere in the office (seriously why are there always so many birthdays?), working late nights and waking up hours later to do it all over again. I’ve even slept on the couch at the office to work on a pitch till 5am. I promise you, we will start with where you’re at and make it work.

So…you’re not going to be mean and judgmental?
No. Look here’s this old photo of me with a showercap on my head eating out of a box of Cheerios. Do I look like I can judge you? I also keep stumbling upon chubby childhood photos where I’m just staring at food instead of looking at the camera. Scarring stuff.

Are you going to keep me hooked to your program for life?
Nope! I wouldn’t be a very good teacher if you had to rely on me forever. The coaching program is an investment in yourself, with a defined start and end date. If you don’t need any more sessions, then you don’t need any more sessions! Should you like to pop in from time to time for another session or learn more from me through my guides and online courses, that would be awesome for both of us.

Are you going to tell me to become vegan?
If it works for you, sure. If it doesn’t, then nope. I’m personally a flexitarian.

Here’s my philosophy in a nutshell: The best foods are those that are nutrient dense, which are whole foods like fruits, vegetables, nuts and seeds, legumes, whole grains, lean meats and eggs. Processed junk food will never, ever be good for you. But, I also believe in the 80/20 rule. So if you’re eating well and living an active lifestyle for 80% of the time, you can have some actual birthday cake on your birthday if you want some. We’re human, not robots.

I also don’t think there’s one right way to eat i.e. paleo. vegan, vegetarian, raw, macrobiotic…whatever. Everyone is unique and different things work better for different people based on their genetic makeup and lifestyle.

Tell me a weirdo fact about yourself.
I can fake sneeze on demand. Try me.

That’s weird. Something cool?
I got to live in a lot of different places growing up and I’m super grateful for that. I was born and raised in Luxembourg, then Bahrain, Dubai, Toronto…and back to Dubai again. With a short stint in Singapore in between. And some long summer trips to Pakistan…so basically I can give you a lot of good travel & international foodie tips. Let’s be friends?

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